The event is being supported by its bakery members together with the firm and untiring support of the industry allied players and the 13 country-members of the International Federation of Chinese Bakery and Confectionery Association.
The event is being organized to showcase under one roof the technological advancement and techniques in baking, gain competitive intelligence about market leaders and to track industry trends and its opportunities.
The continuous launching of new products in the baking industry has prompted the baking company to remain committed to keeping consumers interested in their brands.
There is a growing consumer interest in artisan style breads in all markets. Existing bakeries are expanding their offering of their products for breads which are perceived to be healthy or simply for new bread types to give added variety to the bread offering.
World Trade Center Metro Manila
Sen. Gil Puyat Ave. Extension cor.
Diosdado Macapagal Blvd.,
Pasay City, Philippines